It is that time of year again, folks. Yes, the festive season means only one thing: Christmas adverts. In particular, the nation waits in anticipation for the unveiling of the new John Lewis advert each and every year, in the past helping artists to achieve number one singles and simultaneously causing the British public to cry into their cups of tea. This year the department store has chosen a Beatles cover for their latest tear-jerking instalment, with Bury boys Elbow taking on the Abbey Road track, ‘Golden Slumbers’.
Another year, another John Christmas advert. When the festive period hits, the British public waits in anticipation to see just what the department store will do next. In the past, we’ve been treated to animals waking up from hibernation in time for Christmas, a lonely man on the moon, even a long lost snowman couple, all set to a festive cover from the likes of Tom Odell, Lily Allen, Gabrielle Aplin, to name but a few. This year sees the turn of electronica trio, VAULTS.